Publications

Journal Papers

Mutum, D.S., Ghazali, E. & Woon, W-P. (2020). Parallel mediation effect of consumption values and the moderation effect of innovativeness, in predicting the influence of identity on green purchasing behaviour, Journal of Consumer Behaviour (Accepted for publication). 

Ghazali, E. M., Mutum, D. S., Pua, M. H. J., & Ramayah, T. (2020). Status-quo satisfaction and smartwatch adoption: a multi-group analysis. Industrial Management & Data Systems. DOI: DOI: 10.1108/IMDS-10-2019-0576.  

Alwi, S., Che-Ha, N., Nguyen, B., Ghazali, E., Mutum, D. 7 Kitchen, P.(2019). Projecting University Brand Image via Satisfaction and Behavioral Response: Perspectives from UK-based Malaysian Students, Qualitative Market Research, 23(1), 47-68. DOI: 10.1108/QMR-12-2017-0191. 

Ghazali, E.M, Ngiam, E.Y-L. and Mutum, D.S. (2019). Elucidating the Drivers of Residential Mobility and Housing Choice Behaviour in a Suburban Township via Push-Pull-Mooring Framework. Journal of Housing and the Built Environment, 35 (2), 633-659. DOI: 10.1007/s10901-019-09705-8 

Mutum, D.S., Ghazali, E. and Putit, L. (2019). Information, The Missing Link Between Innovation and Sustainability. The Bottom Line. 32(4), 249-252. DOI: 10.1108/BL-08-2019-0109

Mohd-Any, A.A., Mutum, D.S., Ghazali, E. and Mohamed-Zulkifli, L. (2019). To fly or not to fly? An empirical study of trust, post-recovery satisfaction and loyalty of Malaysia Airlines passengers. Journal of Service Theory and Practice. 29(5/6), 661-690. DOI: 10.1108/JSTP-10-2018-0223

Rosli, N., Che Ha, N., & Ghazali, E. (2019). Bridging the Gap between Branding and Sustainability by Fostering Brand Credibility and Brand Attachment in Travellers Hotel Choice. The Bottom Line, 32(4), 308-339. DOI: 10.1108/BL-03-2019-0078

Ghazali, E. M., Nguyen, B., Mutum, D. S., & Yap, S.-F. (2019). Pro-Environmental Behaviours and Value-Belief-Norm Theory: Assessing Unobserved Heterogeneity of Two Ethnic Groups. Sustainability, 11(3237), 1–28. DOI: 10.3390/su11123237 

Ghazali, E. M., Mutum, D. S., & Woon, M.-Y. Y. (2019). Multiple sequential mediation in an extended uses and gratifications model of augmented reality game Pokémon Go. Internet Research, 29(3), 504–528. DOI: 10.1108/IntR-12-2017-0505. 

Al-hajla, A.H., Nguyen, B., Melewar, T.C., Jayawardhena, C., Ghazali, E. & Mutum, D. (2019). Understanding the Adoption of New Religion-Compliant Products (NRCP) in Islamic Markets. Journal of Global Marketing, 32(4), 288-302. DOI: 10.1080/08911762.2018.1559907

Mohtar, M., Taha, A. Z., Ghazali, E., & Radzi, M. M. (2019). Investigating Repatronage Intention in Stores Carrying Halal Products through Store Personalities. Journal of Islamic Marketing, DOI:10.1108/JIMA-09-2018-0171

Alwi, S., Che-Ha, N., Nguyen, B., Ghazali, E., Mutum, D. & Kitchen, P. (2019). Projecting University Brand Image via Satisfaction and Behavioral Response: Perspectives from UK-based Malaysian Students. Qualitative Market Research: An International Journal.  23(1), 47-68. DOI:10.1108/QMR-12-2017-0191

Rosli, N., Ha, N. C., & Ghazali, E. M. (2018). Gender Differences in Hotel Choice: A Case of Malaysian Muslim. International Journal of Engineering & Technology, 7(4.28), 312–316. DOI:10.14419/ijet.v7i4.28.22603

Ghazali, E., Mutum, D. S., & Woon, M.-Y. (2018). Exploring player behavior and motivations to continue playing Pokémon GO. Information Technology & People. 32 (3), 646-667. DOI: 10.1108/ITP-07-2017-0216.

Ghazali, E. M., Mutum, D. S., Chong, J. H., & Nguyen, B. (2018). Do consumers want mobile commerce? A closer look at M-shopping and technology adoption in Malaysia. Asia Pacific Journal of Marketing and Logistics, 30(4), 1064–1086. DOI: 10.1108/APJML-05-2017-0093.

Mutum, D.S., Ghazali, E., Mohd-Any, A.A. & Nguyen, B. (2018). Avoidance of Sponsored Posts on Consumer Generated Content: A Study of Personal Blogs. The Bottom Line, 31(1), 76-94. DOI:10.1108/BL-09-2017-0027

Ghazali, E. M., Mutum, D. S., & Ariswibowo, N. (2018). Impact of religious values and habit on an extended green purchase behaviour model. International Journal of Consumer Studies, 42(6), 639–654. DOI: 10.1111/ijcs.12472.

Ghazali, E., Soon, P.C., Mutum, D.S., & Bang, N. (2017). Health and Cosmetics: Investigating Consumers Values for Buying Organic Personal Care Products. Journal of Retailing and Consumer Services, 39, 154–163. (Q2). DOI: 10.1016/j.jretconser.2017.08.002

Ariswibowo, N., & Ghazali, E. (2017). Green Purchase Behaviours of Muslim Consumers: An Examination of Religious Value and Environmental Knowledge. Journal of Organisation Studies and Innovation, 4(1), 39-56.

Ariswibowo, N., & Ghazali, E. (2016). The Role of Religious Value and Environmental Knowledge on Green Purchase Behaviours of Muslim Consumers. Organisational Studies and Innovation Review, 2(4), 85-95

Ghazali, E., Nguyen, B., Mutum, D. S. & Mohd-Any, A. A. (2016). Constructing online switching barriers: examining the effects of switching costs and alternative attractiveness on e-store loyalty in online pure-play retailers. Electronic Markets, 26(2), 157–171. DOI:10.1007/s12525-016-0218-1. 

Mutum, D. S., Ghazali, E.M., Nguyen, B. & Arnott, D. (2014). Online loyalty and its interaction with switching barriers. Journal of Retailing and Consumer Services. 21(6). 942- 949. DOI:10.1016/j.jretconser.2014.08.012

Mutum, D. and Ghazali, E. (2012). Perceived Online Interactivity of Blogs. European Advances in Consumer Research, 9, 151- 157

Ghazali, E., Arnott, D. & Mutum, D. (2011), Conceptualising and Measuring Online Switching Costs, European Advances in Consumer Research, 9, 354 - 359.

Ghazali, E., Mutum, A. D., & Mahbob, N. A. (2006). Attitude Towards Online Purchase of Fish in Urban Malaysia. Journal of Food Products Marketing, 12(4), 109–128. DOI: 10.1300/J038v12n04_07

Ghazali, E., Mutum, D., & Mahbob, N. A. (2006). Exploratory Study of Buying Fish Online: Are Malaysians ready to adopt online grocery shopping? International Journal of Electronic Marketing and Retailing, 1(1), 67–82. DOI: 10.1504/IJEMR.2006.010096

Ishak, N. K., Mutum, D. S., Ghazali, E., & Cheong, K.-F. (2006). An exploratory study of the implementation of customer relationship management by Malaysian automobile distributors. Journal of International Business and Entrepreneurship Development, 3(1/2), 41–56. DOI: 10.1504/JIBED.2006.011950

Othman, M. N., Ghazali, E., & Sung, Y. S. (2006). Graduate versus non-graduate entrepreneurs in urban Malaysia: Some insights into entrepreneurial personality, company and family background differences. J. for International Business and Entrepreneurship Development, 3(1/2), 57–76. DOI: 10.1504/JIBED.2006.011951

Ghazali, E. & Mutum, D. (2006). Delineation of Malaysian Online Shoppers and Non-Shoppers Using Discriminant Analysis. The Business Review, Cambridge, 6(2), 270-276.

Mutum, D. & Ghazali, E. (2005). E-Commerce and Downstream Logistics. Journal of International Studies, 1(1), 109-120

Ghazali, E. & Othman, M. N. (2005). Active Versus Passive Investors of Malaysia: Demographic and Psychographic Evidence. Asian Profile, 33(6), 569-586.

Othman, N. Ghazali, E.and Cheng, O. C. (2005). Demographics and Personal Characteristics of Urban Malaysian Entrepreneurs: An Ethnic Comparison. International Journal of Entrepreneurship and Innovation Management, 5(5-6), 421-440.

Othman, N., Ghazali, E. & Cheng, O. C. (2005). Demographics and personal characteristics of urban Malaysian entrepreneurs: an ethnic comparison. International Journal of Entrepreneurship and Innovation Management, 5(5/6), 421–440. DOI: 10.1504/IJEIM.2005.006997

Wu, W. Y., Li, C.Y., Othman, M.N., Ong, F.S., Ibrahim, A.R. & Ghazali, E. (2004). An Integrative Measurement Model of National Competitiveness: The Perspective for Malaysia. Asia Pacific Management Review, 9(2), 285-299.

Ghazali, E. & Othman, M.N. (2004). Demographic and Psychographic Profile of Active and Passive Investors of KLSE: A Discriminant Analysis. Asia Pacific Management Review, 9(3), 215-237.

Book

Mutum, D., Ghazali, E. and Mutum, R. (2020). Social Media handbook for Academics. Penerbit UMT.

Ghazali, E., Mutum, D.S., Rashid, M., & Ahmed, J.U. (2019). Management of Syari'ah Compliant Businesses: Case Studies on Creation of Sustainable Value. Switzerland AG: Springer. DOI:

10.1007/978-3-030-10907-3

Chapter in Book

Ghazali, E. M., Mutum, D. S., Rashid, M., & Ahmed, J. U. (2019). Managing Shari’ah-Compliant Businesses to Create SustainableValue. In Ghazali et al. (Eds.), Management of Shari’ah Compliant

Businesses: Case Studies on Creation of Sustainable Value (pp. 1–5). Springer International Publishing. DOI: 10.1007/978-3-030-10907-3_1

Ghazali, E. M., Mutum, D. S., Md Radzi, M., & Woon, W.-P. (2019). Cadbury and the Porcine DNA Crisis. In Ghazali et al. (Eds.), Management of Shari’ah Compliant Businesses, 163–169. DOI:

10.1007/978-3-030-10907-3_14

Ghazali, E. M., Mutum, D. S., Sundramohana, M., & Valdivieso, P. (2019). Was the Boycott of McDonald's Malaysia Religiously Motivated? In Ghazali et al. (Eds.), Management of Shari’ah

Compliant Businesses: Case Studies on Creation of Sustainable Value (pp. 155–161). Springer International Publishing. DOI: 10.1007/978-3-030-10907-3_13

Mutum, D. S. & Ghazali, E. M. (2019). Can Siti Khadijah Telekung Overcome Cultural Differences in the UK? In Ghazali et al. (Eds.), Management of Shari’ah Compliant Businesses, 171-176. DOI:

10.1007/978-3-030-10907-3_15

Ghazali, E., & Mutum, D.S. (2017). Islamic Marketing: Compatibility with Contemporary Themes in Marketing. In: D.S. Mutum & M.M. Butt, M. Rashid (eds), Advances in Islamic Finance, Marketing, and Management (pp. 213-222). Emerald Group Publishing. DOI: 10.1108/978-1-78635-899-820161011

Mutum, D.S., Ghazali, E., Kumar, Anvita (2015). Chapter 8: Social marketing: India, Pakistan and Bangladesh. In Nguyen, B. and Rowley, C. (Eds), Ethical and Social Marketing in Asia (pp. 145-157).

Waltham, MA: Elsevier. DOI: 10.1016/B978-0-08-100097-7.00008-8

Mutum, D. and Ghazali, E. (2014). Malaysia and the Halal Food Crises. In Mutum, D.S., et al. (Eds), Marketing Cases from Emerging Market (1st Ed, pp. 31-36). Berlin, Heidelberg: Springer-Verlag.

DOI: 10.1007/978-3-642-36861-5_6

Mutum D.S. & Ghazali E.M. (2014) Case Study 14: Asia: Using Social Media to Reach Out to New Customers. In: Mutum D., Roy S., Kipnis E. (Eds), Marketing Cases from Emerging Markets (pp. 143-148).Springer, Berlin, Heidelberg. [Scopus] DOI: 10.1007/978-3-642-36861-5_19

Mutum, D. S., & Ghazali, E. M. (2014). Personal Blog Marketing. In A. Ghorbani (Ed.), Marketing in the Cyber Era: Strategies and Emerging Trends (pp. 9-15). Hershey, PA: IGI Global. DOI:

10.4018/978-1-4666-4864-7.ch002