Thanks to my lovely husband for setting up my website.
Finally.
An Introduction My name is Ezlika Ghazali and I am an Associate Professor at the Faculty of Business and Accountancy, University of Malaya, Kuala Lumpur, Malaysia. I hold a PhD Degree from the University of Warwick , United Kingdom, where I passed with no corrections; Master of Business Administration (Marketing) degree from the University of Malaya and a Bachelor of Business Administration degree from the De Montfort University, Leicester, United Kingdom.
I teach Strategic Marketing, Marketing Management and Consumer Behaviour for postgraduate programmes. I have also taught Electronic Marketing, Marketing Management, Consumer Behaviour, Global Marketing, Integrated Marketing Communication and Promotion Management for undergraduate programmes.
I developed several courses such as Contemporary Issues in Marketing and Marketing Data Analysis at the postgraduate level, and Electronic Marketing and Fundamental of Branding at the undergraduate level.
I have written and/or presented several books, book chapters, journal articles, and conference proceedings. Some of the journals are Electronic Market, Internet Research, Journal of Global Marketing, International Journal of Consumer Studies, Journal of Islamic Marketing, Asia Pacific Journal of Marketing and Logistics, Qualitative Market Research Journal, Journal of Consumer Research and Retailing Services, International Journal of Entrepreneurship and Innovation Management, Journal for International Business and Entrepreneurship Development, International Journal of Electronic Marketing and Retailing, Information Technology & People, Journal of Food Products Marketing, Sustainability, Journal of Housing and the Built Environment, Journal of Service Theory and Practice and Asia-Pacific Management Review.
I am also very passionate about helping people with special needs and actively volunteer with and supports organisations helping children and young adults with special needs, especially those diagnosed with Autism Spectrum Disorder.